Puzzle #47 · 12 September 2026

Brandoozle #47 answer

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Trader Joe's logo

Trader Joe's

Aldi Group

More about Trader Joe's

Trader Joe's logo (c) Aldi Group. Used for identification purposes only.

Image sourceOfficial site

How players did

Players
20
Solved
100%

20 of 20

Average turns
2.5

among solvers

Difficulty
fair

3 ratings

Half of the players who solved it did so by stage 2 of 6 — the measure of how little of the logo people needed.

The six facts

  1. Its founder converted a small Los Angeles convenience chain in 1967.

    Trader Joe's - official siteOfficial

  2. It is quietly owned by the northern half of a German discount family business.

    Trader Joe's - official siteOfficial

  3. Roughly 80% of what it sells is under its own label.

    Trader Joe's - official siteOfficial

  4. Staff wear Hawaiian shirts and ring a bell instead of using an intercom.

    Trader Joe's - official siteOfficial

  5. Its newsletter is drawn in a nineteenth-century woodcut style.

    Trader Joe's - official siteOfficial

  6. A cult following surrounds its seasonal pumpkin and everything-bagel products.

    Trader Joe's - official siteOfficial

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